Plan to Make a Difference
Strategic Marketing Plans identify your unique position through the discovery and analysis of your geographic market areas, key target customer or member segments, your primary competitors, and your own strengths and weaknesses.
We’ve reviewed dozens of strategic planning books, systems, and websites. While useful, educational, and insightful, most are not practical, easy to use, or affordable.
We’ve been through the strategic marketing planning process numerous times and have written dozens of plans. In order to fulfill our mission of bringing our clients creative, thorough marketing strategies, we developed Fuchsia Shortcuts™.
Fuchsia Shortcuts interactive worksheets are part of our Strategic Planning Series and are designed to take you through the process logically and simply, to help you focus on one quick element at a time, keeping you from becoming overwhelmed by research and data, and to stay homed in on what matters most—those things that make a difference to your business, from the inside or out.
We are currently in the process of updating these worksheets to make them more helpful and easier to use than ever. In the meantime, if you would like a copy of the prior versions or information about an estimated date for availability, contact us any time.